Stockholm Roadshow – Experience Optimization
Optimize every digital interaction. Personalize with precision. Experiment with impact.
Join forward-thinking leaders for an afternoon of insight, networking, and practical strategies to elevate your experience optimization strategy.
May, 28, 2026
Fotografiska
Stockholms län, SE
Hosted by:
Why attend
Learn from leading brands and peers
See how organisations are using experimentation and personalisation to drive measurable growth and continuous improvement.
Connect with peers
Meet marketing, e-commerce, and digital leaders to exchange ideas, challenges, and approaches to optimisation.
Turn strategy into action
Walk away with practical ways to test smarter, personalise effectively, and scale optimisation across your organisation.
Agenda highlights
Lunch & welcome
We begin with lunch at Fotografiska — an opportunity to connect with peers before the afternoon programme starts.
Afternoon — Roadshow
A focused afternoon on how organisations are driving growth through experimentation, personalisation, and AI, including:
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Optimizely’s perspective on Experience Optimisation in an AI-driven landscape
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Practical approaches to scaling experimentation and personalisation
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Customer stories showcasing real-world impact
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Agents in action — how AI supports decision-making and execution
More details on speakers and sessions will be shared closer to the event.
Who should attend
This event is designed for digital leaders, marketers, e-commerce teams, and experimentation practitioners looking to advance their personalisation and testing strategies.
What you’ll take away
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A clearer roadmap for scaling personalisation and experimentation
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Proven approaches to optimising digital journeys and improving performance
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Valuable connections with peers and Optimizely experts
Fotografiska
Stockholms län, 116 45, SE